launch packAtlas Ink

Occestra — brand genome

oce_01kxdwxwdj8gxkgvbm5943 · created 2026-07-13

pass rate 75%repairs 5OQS v1.0.0

KeepsakeRegistry on the explorer ↗

manifest hash: 0xfacbbbd99758415c356145dfba22358a7b74d8951bafc0f6cae9530080ee8f19
signed by · EIP-712: 0x0d63f9EeB86813230B72017444cea16Cd4A453F2

The work

Occestra — brand genome

brand_kit · md

pass

Positioning

Occestra is an occasion studio that transforms moments into quality-graded, on-chain documented experiences, replacing traditional event planning and memory preservation services.

Audience

Builders participating in the OKX.AI hackathon, including both web3 enthusiasts and web2 users.

Voice

Creative, precise, and authoritative with a focus on quality and provenance.

The three messages

1. Transforms any moment into a monumental occasion with quality-graded outputs.

2. Utilizes a syndicate of studio roles to deliver finished and grounded work.

3. Ensures on-chain provenance for all created experiences.

Palette

The product's own colours

#F7F4EF#D4D1CE#B0ADAB#E5E2DD#939090

House Style (Atlas Ink)

#F4EFE2#E3D9C4#3E3428#8A6A4B#B5623C#5E6B6B

Adopted into the kit#B0ADAB

Not adopted, and why:

already effectively in the House Style palette#F7F4EF

already effectively in the House Style palette#D4D1CE

already effectively in the House Style palette#E5E2DD

already effectively in the House Style palette#939090

Typography

The site resolves: Instrument Sans, Fraunces

Small-caps grotesk for labels and stop names, tightly tracked, like map lettering. A monospace for times, distances, and any number. Copy sits in the margin, never over the route.

Never say

live life to the fullest · revolutionary · game-changing

The genome as JSON

{
  "version": "1.0.0",
  "productName": "Occestra",
  "url": "https://occestra.xyz",
  "positioning": "Occestra is an occasion studio that transforms moments into quality-graded, on-chain documented experiences, replacing traditional event planning and memory preservation services.",
  "audience": "Builders participating in the OKX.AI hackathon, including both web3 enthusiasts and web2 users.",
  "voice": "Creative, precise, and authoritative with a focus on quality and provenance.",
  "messages": [
    "Transforms any moment into a monumental occasion with quality-graded outputs.",
    "Utilizes a syndicate of studio roles to deliver finished and grounded work.",
    "Ensures on-chain provenance for all created experiences."
  ],
  "bannedCliches": [
    "live life to the fullest",
    "revolutionary",
    "game-changing"
  ],
  "palette": {
    "extracted": [
      "#F7F4EF",
      "#D4D1CE",
      "#B0ADAB",
      "#E5E2DD",
      "#939090"
    ],
    "houseStyle": [
      "#F4EFE2",
      "#E3D9C4",
      "#3E3428",
      "#8A6A4B",
      "#B5623C",
      "#5E6B6B"
    ],
    "harmonized": [
      "#F4EFE2",
      "#E3D9C4",
      "#3E3428",
      "#8A6A4B",
      "#B5623C",
      "#5E6B6B",
      "#B0ADAB"
    ],
    "adopted": [
      "#B0ADAB"
    ],
    "rejected": [
      {
        "hex": "#F7F4EF",
        "reason": "already effectively in the House Style palette"
      },
      {
        "hex": "#D4D1CE",
        "reason": "already effectively in the House Style palette"
      },
      {
        "hex": "#E5E2DD",
        "reason": "already effectively in the House Style palette"
      },
      {
        "hex": "#939090",
        "reason": "already effectively in the House Style palette"
      }
    ]
  },
  "typeDirection": "Small-caps grotesk for labels and stop names, tightly tracked, like map lettering. A monospace for times, distances, and any number. Copy sits in the margin, never over the route.",
  "fonts": [
    "Instrument Sans",
    "Fraunces"
  ],
  "sources": [
    {
      "source": "playwright_site_inspection",
      "retrievedAt": "2026-07-13T14:08:33.040Z",
      "url": "https://occestra.xyz"
    }
  ],
  "unknowns": []
}

The brand kit, exactly as delivered

# Occestra

Read from the live page at https://occestra.xyz — the colours and fonts below are what a browser actually rendered, not a guess.

## Positioning
Occestra is an occasion studio that transforms moments into quality-graded, on-chain documented experiences, replacing traditional event planning and memory preservation services.

## Audience
Builders participating in the OKX.AI hackathon, including both web3 enthusiasts and web2 users.

## Voice
Creative, precise, and authoritative with a focus on quality and provenance.

## The three messages
1. Transforms any moment into a monumental occasion with quality-graded outputs.
2. Utilizes a syndicate of studio roles to deliver finished and grounded work.
3. Ensures on-chain provenance for all created experiences.

## Palette
**The product's own colours:** #F7F4EF  ·  #D4D1CE  ·  #B0ADAB  ·  #E5E2DD  ·  #939090
**House Style (Atlas Ink):** #F4EFE2  ·  #E3D9C4  ·  #3E3428  ·  #8A6A4B  ·  #B5623C  ·  #5E6B6B
**Adopted into the kit:** #B0ADAB

_Not adopted, and why:_
- `#F7F4EF` — already effectively in the House Style palette
- `#D4D1CE` — already effectively in the House Style palette
- `#E5E2DD` — already effectively in the House Style palette
- `#939090` — already effectively in the House Style palette

## Typography
The site resolves: Instrument Sans, Fraunces
Small-caps grotesk for labels and stop names, tightly tracked, like map lettering. A monospace for times, distances, and any number. Copy sits in the margin, never over the route.

## Never say
`live life to the fullest`  ·  `revolutionary`  ·  `game-changing`

```json
{
  "version": "1.0.0",
  "productName": "Occestra",
  "url": "https://occestra.xyz",
  "positioning": "Occestra is an occasion studio that transforms moments into quality-graded, on-chain documented experiences, replacing traditional event planning and memory preservation services.",
  "audience": "Builders participating in the OKX.AI hackathon, including both web3 enthusiasts and web2 users.",
  "voice": "Creative, precise, and authoritative with a focus on quality and provenance.",
  "messages": [
    "Transforms any moment into a monumental occasion with quality-graded outputs.",
    "Utilizes a syndicate of studio roles to deliver finished and grounded work.",
    "Ensures on-chain provenance for all created experiences."
  ],
  "bannedCliches": [
    "live life to the fullest",
    "revolutionary",
    "game-changing"
  ],
  "palette": {
    "extracted": [
      "#F7F4EF",
      "#D4D1CE",
      "#B0ADAB",
      "#E5E2DD",
      "#939090"
    ],
    "houseStyle": [
      "#F4EFE2",
      "#E3D9C4",
      "#3E3428",
      "#8A6A4B",
      "#B5623C",
      "#5E6B6B"
    ],
    "harmonized": [
      "#F4EFE2",
      "#E3D9C4",
      "#3E3428",
      "#8A6A4B",
      "#B5623C",
      "#5E6B6B",
      "#B0ADAB"
    ],
    "adopted": [
      "#B0ADAB"
    ],
    "rejected": [
      {
        "hex": "#F7F4EF",
        "reason": "already effectively in the House Style palette"
      },
      {
        "hex": "#D4D1CE",
        "reason": "already effectively in the House Style palette"
      },
      {
        "hex": "#E5E2DD",
        "reason": "already effectively in the House Style palette"
      },
      {
        "hex": "#939090",
        "reason": "already effectively in the House Style palette"
      }
    ]
  },
  "typeDirection": "Small-caps grotesk for labels and stop names, tightly tracked, like map lettering. A monospace for times, distances, and any number. Copy sits in the margin, never over the route.",
  "fonts": [
    "Instrument Sans",
    "Fraunces"
  ],
  "sources": [
    {
      "source": "playwright_site_inspection",
      "retrievedAt": "2026-07-13T14:08:33.040Z",
      "url": "https://occestra.xyz"
    }
  ],
  "unknowns": []
}
```

playwright_site_inspection

Occestra — hero

og_image · png

pass

playwright_site_inspection

Occestra — mark concept

brand_mark · png

pass · repaired ×1

Occestra — social card 1

carousel · png

pass

Occestra — social card 2

carousel · png

pass

Occestra — launch thread

launch_thread · md

fail · repaired ×2

Post 1

Transform any moment into a monumental occasion with Occestra. Simply feed in the details — a birthday, a launch, a recent trip — and watch as it becomes a polished, unforgettable memory.

Post 2

Occestra's secret? A powerhouse team of studio roles crafting every detail. Quality-graded outputs ensure your moments stand out with precision and care.

Post 3

Every piece of work from Occestra is graded against a published standard. Once it passes, it's repaired until perfect, ensuring unmatched quality every time.

Post 4

Worried about authenticity? Occestra stamps all your memories with on-chain provenance. Your experiences, verified and secure, are preserved for the ages.

Post 5

Trust goes beyond words. Occestra's process is transparent and reliable, with every detail rigorously checked and rechecked before delivery.

Post 6

Ready to transform your moments? Visit https://occestra.xyz and see how easy it is to make occasions truly monumental.

Post 7

Don't settle for ordinary. Occestra is your studio for unforgettable moments. Visit us today and experience the art of memory-making.

playwright_site_inspection

Occestra — landing page spec

landing_spec · md

pass

Occestra — landing page

Voice: Creative, precise, and authoritative with a focus on quality and provenance.

1. Hero

Why this section exists. Introduce Occestra and capture the visitor's attention.

Occestra — Every moment, made monumental.

Welcome to the Occasion Studio. Whether it's a birthday, a product launch, or a recent trip, Occestra transforms your moments into finished, quality-graded experiences. Every detail is crafted with care and sealed with on-chain provenance.

CTA: Explore Occestra

2. How It Works

Why this section exists. Explain the process and capabilities of Occestra.

From Moment to Monument

Provide any occasion, and our syndicate of studio roles gets to work. The result? Grounded, quality-graded creations that adhere to a published standard and are refined until perfection. Rest easy knowing each piece is secured on X Layer.

CTA: Learn More

3. For Builders

Why this section exists. Address the target audience and their specific needs.

Built for Builders, Embraced by Everyone

Whether you're innovating in web3 or navigating web2, Occestra is your ultimate companion for bringing occasions to life. Facilitated for the OKX.AI hackathon, our platform supports creators in making every moment count.

CTA: Join the Hackathon

4. On-Chain Provenance

Why this section exists. Highlight the uniqueness and security of Occestra's offering.

Quality You Can Trust, Provenance You Can Verify

Each creation is sealed with on-chain provenance, ensuring authenticity and trust. Leveraging blockchain technology, we guarantee that every project meets our rigorous standards before it's marked complete.

CTA: Discover Provenance

playwright_site_inspection

Occestra — 90-second demo beat sheet

demo_script · md

fail · repaired ×2

Occestra — 90-second demo

| Time | Beat | On screen | What you say | | --- | --- | --- | --- | | 0-8 | cold open | A vibrant party scene with people enjoying themselves, decorations perfectly set up, and a beautifully displayed cake. | (No narration) Sounds of joyful laughter and background music. | | 8-20 | problem | A stressed individual surrounded by a mess of event planning materials—discarded invitations, tangled decorations, and a large 'To Do' list with tasks uncompleted. | (Voiceover) "Planning the perfect event can feel overwhelming and chaotic." | | 20-55 | live magic | A user inputs details into Occestra, and it begins to work its magic. We see Occestra's capabilities: organizing, refining, and assembling the event elements flawlessly. | (Voiceover) "With Occestra, simply share your moment, and watch as it brings every detail to life, from start to finish." | | 55-70 | trust beat | A satisfied user reviews their event's finalized and graded report, along with a seal of approval showcasing its on-chain provenance. | (Voiceover) "Occestra guarantees quality-graded results, verified and secured." | | 70-80 | price | Text reading: "Experience monumental moments with Occestra." | (Voiceover) "All for [YOUR PRICE HERE]." | | 80-90 | CTA | The Occestra logo and website URL: https://occestra.xyz | (Voiceover) "Visit occestra.xyz and make your moments monumental." |

playwright_site_inspection

The Tribunal's report

Every artifact above was graded against the published Occestra Quality Standard — the full report ships with the pack, pass or fail. Read the standard.

brand_kitpassfull report